Salvatore Ferragamo
Salvatore Ferragamo wanted to carry out a transversal project to all the feminine perfumes of his brand, under the name of “Mini Fragrance”, and to capture the different essences of his fragrances, like Signorina and Incanto, in a small transportable 20ml bottle.
We wanted to create small and sophisticated jewels that the consumer wanted to collect, mixing organic shapes with geometric shapes (a resource used by the brand in some of its products), and above all easy to store and transport in a bag.
Inspired by the spinning tops of our childhood, we turned the bottle into a soft and delicate glass spinning top, a playful expression of creativity that combines tradition and innovation, bringing class and Italian elegance to a whole new level.
The outer box is a surprise box that opens in the shape of a flower. A semi-rigid box, which can be folded. Inside, the bottle rests on a foam pad, so when you open it, the perfume is ready to be grasped by the stopper and to begin “making your style go around the world”.